The Coolest Thing We Did This Year

As I sit here in my new Atomic Tangerine office I know I have a lot to be thankful for. As much as I like to complain about everything that is going wrong, because after all this is my only outlet, things are pretty damn phenomenal over here. I get so much fanmail about literally everything we do that it’s hard to pick out just one thing we do really, really well – it’s difficult to even prioritize. For example, I got woken up at 3 AM this morning with a request to put up a blog post saying that yes, everything is OK, even though a 5.6 magnitude earthquake rocked our MAE West data center in San Jose.

There is one feature though, that really seems to have gotten a superhero status within ExchangeDefender. I am pretty much ashamed to the core of my soul to admit it because it’s that classic Microsoft innovation irony, of throwing together crap that has existed for decades and pretending its the next coming of Christ.  

But customer is always right and I’ll take all the fanmail I can get.

The feature I am talking about is called ExchangeDefender LiveArchive (our new ExchangeDefender web site that goes live tomorrow or its third prize boys).

The reason I can talk about it shamelessly is because, like the Microsoft Innovation Directive #109 states, it’s finally out of 1.0 and ready for prime time and is damn near flawless after we rewrote a major part of the authentication that was just a nightmare.

What’s this innovation I speak of? Well, we’ve built an exact replica of your mail server in the cloud! It’s distributed, it’s seamless, it keeps last 7 days worth of email and it works in realtime – read, send, reply, forward or delete email with your own identity, signature, name and any email address in your Exchange profile. Did I mention that its free? Yup.

Now, to the observant and educated eye this is just a webmail with a stateless copy of all inbound email. However, to the gullible IT staffer I am Vlad, defender of all email.

Most importantly, to the organization that just had its fiber chopped in half, Dell server processor meltdown, corrupt Outlook profile or Exchange mail store crash that will take eseutil 3 hours to rebuild….. this is Vladfairy sprinking his magic SMTP dust that makes business communication fly.

Must….stop….drinking… at…. work.

I cannot even begin to quantify the number of people that have emailed us to thank us for this feature and all its been able to do for their users. I now know of every major disaster, Internet outage and brush fire because people email me to tell me they were able to stay in business without a second thought because they just continued to work as is.

With the hurricane spinning just off the coast of Florida, my community that has been hit from every angle imaginable by every name in the dictionary, this feature and this feature alone is what makes my job worth doing. Even if the whole day gets wasted writing a newsletter.

Thank you to all of those that have supported and used ExchangeDefender through the years. Your money, through the good and the bad times, has made it possible for things like this to come to market and really make a life-or-death of business value to all our clients.

Thank you.