The goal behind marketing is to attract attention. There are many ways to do it, most of them immensely expensive. Over the years we’ve come up with a “Slimy Vendor Whore” concept. It started with a vendor, which then became vendor whore – we added slimy as the highest tier, identifying people that just outright slimy stuff to promote their message, product, service, etc. Every time you do something original, appealing, that connects with the audience… welcome to the club 🙂
Yesterday Mark won the Autotask MVP award. He came to our booth, dropped down his award on our table and wrote the following:
All day long, people kept on coming up, looking at what it was on our desk, etc. It raised attention, started conversations, mission accomplished.
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