Sell em when they are down

I think all the negative ads on TV are really turning me into a ruthless bastard. On my way to work this morning and I’m chatting with a fellow partner from Australia. His monkeys blew up clients migration and overwrote the Exchange 2000 database. Last backup was 24 hours ago, no replay logs. What to do, what to do.

Now, I can’t do magic… but I can do slimy vendor whore:

Vlad Mazek says:

and just say that the current backup technology that is in play only does daily snapshots so in the worst case scenario you will lose 1 day. It was a worst case scenario, you lost a day, you’re back in business. Now if this is significant we need to reevaluate our backup services and (sell you a huge) CDP solution 🙂

Remember kids, aaaaaalways be pimping.

You know why? Because NOBODY EVER thinks they will ever have an issue and they think they will totally deal with occasional outages and problems with rational sense that technology can sometimes fail and that there are other forms of communication,  after all it’s not life and death and it’s worth a risk of saving a few bucks.

Which is all nice and well until their Crackberry dies at 2:30 AM while they are arranging a booty call or trying to look up the password to their pr0n site (true story) and the world will end if they don’t have 99.999% uptime. That’s when I put my pimp hat on and tack another 0 at the end of the quote because if you can’t tollerate 99.9% uptime (basically one business day outage) a month you do not belong on a single point of failure solution. End of conversation.

You see, when people are pricing a solution they are buying the low percentage likelyhood that something will go wrong. When something goes wrong, they try to overestimate the cost of the outage.

My job is to help you meet me in the middle.

And I’ve been doing this a lot longer than you, with a lot more servers and experience that you can even imagine, believe me – it’s only a choice of when you will be paying and how much, not IF it will ever happen.

ABP.