The Coming IT Superstorm (Noon, EST, Wed)

If you think I am a complete ass, you need to be here tomorrow at Noon EST:

https://www1.gotomeeting.com/register/988061113

If you don’t know where your business will be 5 years from now, you need to be here:

https://www1.gotomeeting.com/register/988061113

I’m joining Karl tomorrow on his SMB Books podcast to talk about the world of hosting and how to do hosting right. We had a LOT of questions from the last time I talked with Karl and we decided to do another podcast to discuss how to do hosting right.

Now, you know me and you know Karl. Is this going to be an hour long pitch for the Buy Vlad A Lamborghini Murcielago California Fund(R)? Or is this going to be a dissected, proven set of strategies to transform your business in 88 easy steps for $99 but if you use coupon code URDOOMED we’ll throw in free shipping?

In fact, neither.

My main thesis for the conversation with Karl tomorrow is that the space for providing IT infrastructure services is shrinking as rapidly as the IT budgets are being slashed and IT personnel ending up on the streets. Businesses of all sizes are seeing their infrastructure as less and less of a value and more of a necessary means of communication – one that they’d rather not pay for or deal with. It appears Microsoft, Google, SalesForce and virtually every other software company has noticed this development and are all either giving the basics away for free or charging an arm and a leg for the enterprise high specialization equipment.

Fast forward 3 years from now. Do you think a crappy fluorescent card stock newsletter you’ve been sending out for years with less than a 3% answer rate is still going to work?

In a sea of unemployed technology workers fighting for business with tech savvy insiders capable of adding/removing their applications on a web page, how will you sift your leads for the ones that will consistently pay over $100/hr and what will their technology consulting needs look like?

If you are happy where you are, by all means ignore me.

If you are not looking to ever grow your business and look forward to inertia coasting you through as it has until now, please ignore me.

For all others – ESPECIALLY if you think I am dead wrong, burn an hour with me and Karl: https://www1.gotomeeting.com/register/988061113 at Noon / EST tomorrow.

We’re bringing some whiskey, hookers, blow and Vista DVDs – even if you learn absolutely nothing, I promise, you will be entertained.

(still trying to talk Karl into an official drinking game for every four letter word that comes out during the podcast)